The Rise of Limited-Edition Toys & the Role of Secondary Markets
Business | 2 Jun, 2025
Limited-edition toys have become a major force in the global toy industry, with skyrocketing resale prices fueling demand among collectors and resellers alike. As exclusive releases gain popularity, manufacturers must navigate the balance between scarcity and accessibility. This article explores how resale markets shape consumer behavior and influence industry trends.
Diving into the blind box culture in China and beyond
Business | 8 Jan, 2025 | Written by: Anson Ng
Since the inception of the Molly series, blind boxes have captivated consumers globally, combining excitement and collectability. This article explores the cultural and economic aspects, highlighting how blind boxes are set to bloom at the beginning.
How IP collaborations are redefining the toy market in Southeast Asia
Business | 14 Jan, 2025 | Written by: Anson Ng
Discover how the frenzy for IPs is transforming Southeast Asia’s toy market. Learn how brands like Pop Mart and MINISO leverage franchises to create immersive experiences and drive sales, all while navigating fierce competition and licensing costs.
Kind + Jugend ASEAN 2025: The Premier Trade Fair for Baby & Kids' Products
Business | 5 Jun 2025
Kind + Jugend ASEAN 2025 is a major trade fair in Bangkok, showcasing innovations in baby and kids' products, including toys, fashion, and smart parenting technology. With exhibitor showcases, trend forums, and networking opportunities, the event serves as a vital platform for industry professionals seeking growth in the expanding ASEAN market.
Miniso Prepares for Top Toy’s Hong Kong IPO
Business | 6 Jun, 2025
Miniso is advancing the Hong Kong IPO of its toy brand, Top Toy, with JPMorgan and UBS as underwriters. As the collectible toy market continues to expand, this move strengthens Top Toy’s position for greater growth and influence. The IPO marks a significant milestone in Miniso’s business strategy.
The Rise of Limited-Edition Toys & the Role of Secondary Markets
Business | 2 Jun, 2025
Limited-edition toys have become a major force in the global toy industry, with skyrocketing resale prices fueling demand among collectors and resellers alike. As exclusive releases gain popularity, manufacturers must navigate the balance between scarcity and accessibility. This article explores how resale markets shape consumer behavior and influence industry trends.
How IKEA’s Orangutan Plush Became China’s Latest Viral Sensation
Products | 10 Jun, 2025
IKEA’s DJUNGELSKOG orangutan plush has gone viral in China, with young adults treating it like a “child” in humorous social media posts. This unplanned trend highlights shifting cultural norms and IKEA’s accidental marketing brilliance, showing how consumer-generated content can turn an ordinary toy into a powerful symbol of modern identity.
Rare Mint-Green Labubu Statue Auctioned for 1.08 Million RMB (~USD 150k) in Beijing
Products | 12 Jun, 2025
A mint-green Labubu statue, the only one of its kind, was auctioned in Beijing for 1.08 million RMB (approx. 150,000 USD). Created by Kasing Lung and produced by Pop Mart, its sale highlights the rising status of designer toys as high-value collectibles, reflecting China’s growing global influence in the toy industry.
What to Look for When Choosing Squeeze Toys for Kids
Products | 9 Jun, 2025
When choosing squeeze toys for kids, parents should check for durability, material safety, and potential hazards. PU foam and fill-in toys may pose choking or leakage risks if poorly made. Avoid strong chemical odors, choose trusted brands, and read reviews for safety concerns. Simple checks help ensure safe and enjoyable play.
Hot Wheels x Maje: A Fusion of Speed and Style
Products | 4 Jun, 2024
The Hot Wheels x Maje collaboration blends the thrill of motorsport with high fashion, creating a unique capsule collection that reinterprets racing aesthetics through a luxury, street-style lens. As toy brands enter the fashion world, this crossover highlights the growing influence of nostalgia and pop culture in contemporary apparel trends.
China's New Toy Showrooms: A Game Changer for Buyers and Manufacturers
Business | 6 Nov, 2024
In recent years, the toy industry in China has seen the introduction of a promising new business model, with some companies beginning to transform into expansive local showrooms designed to cater to buyers. This innovative approach holds great potential and is gaining traction, particularly in regions like Shantou, where several of these venues have been established.
Kind + Jugend ASEAN 2025: The Premier Trade Fair for Baby & Kids' Products
Business | 5 Jun 2025
Kind + Jugend ASEAN 2025 is a major trade fair in Bangkok, showcasing innovations in baby and kids' products, including toys, fashion, and smart parenting technology. With exhibitor showcases, trend forums, and networking opportunities, the event serves as a vital platform for industry professionals seeking growth in the expanding ASEAN market.
Miniso Prepares for Top Toy’s Hong Kong IPO
Business | 6 Jun, 2025
Miniso is advancing the Hong Kong IPO of its toy brand, Top Toy, with JPMorgan and UBS as underwriters. As the collectible toy market continues to expand, this move strengthens Top Toy’s position for greater growth and influence. The IPO marks a significant milestone in Miniso’s business strategy.
Toxic Toes: Hong Kong Report Raises Alarm Over PVC in Children's Products
Products | 11 Jun, 2025
A Hong Kong safety report found children’s slippers containing phthalates—harmful plasticizers—exceeding legal limits by over 500 times. PVC, commonly used in toys, poses risks such as hormonal imbalances and developmental issues. Toymakers must reassess materials as parents seek safer alternatives. Stricter regulations and transparent sourcing are crucial for child safety.
International Day of Play: A Global Celebration of Childhood and Learning
News | 3 Jun, 2025
The International Day of Play on June 11 is a global initiative by the United Nations, UNESCO, and UNICEF that highlights the essential role of play in children's development. Advocating for play-based learning and policies, the event encourages communities to prioritize play in education and daily life.
Discover the Magic of Play with Imaginland
Asia Brands
Welcome to Imaginland, where the wonders of imagination come alive through our enchanting range of pretend play toys. Our brand is dedicated to inspiring curiosity and creativity in children, offering them the tools to explore endless possibilities. With Imaginland, every child can become a master chef, a compassionate doctor, or anything they dream to be.
